Why TikTok is so Popular

It is impossible to imagine the life of a modern person without social networks. Social networks have broadened our horizons, because with their help we can not only meet and communicate with people from all over the world, but also observe the lives of others through their everyday video and photo publications.

What is the advantage of TikTok over other social networks?

The advantage of TikTok is in its algorithm, which is able to maintain a balance between the usual selection algorithms and a comprehensive analysis of the user and his interests. As soon as you log into the app, you see a feed of videos from people you don’t know. The tab with the name “For you” is a selection that was created based on the history of your views and likes. The application selects those videos that were interesting to you earlier.

Image by Ron Lach from Pexels

If you are shooting a video for TikTok, then when using the services of TikFuel, take into account which genre of video you can now shoot so that the service works effectively.

Thus, TikTok studies all users so that the content remains interesting for each circle of people. For example, you are interested in studying what kind of beer there is in the world, and you are increasingly coming across collections of beer tastings.

TikTok for everyone

We are used to seeing that only beautiful, rich and famous people gain popularity. However, TikTok allows everyone to be seen. Someone needs less time for this, someone more. All users can create videos by recruiting users with similar interests. At the same time, it is not necessary to do something outstanding, you can just fool around with friends, dance, sing, share your stories. You will not receive condemnation, since your content will only get to the user who is interested in this topic of your videos.

Thus, TikTok rose to the peak of popularity, ahead of other social networks, thanks to its diversity and qualitative analysis of users.

Image by cottonbro from Pexels